Qiao Shutong Shoes 2015 development prospects to create popular brands

1. The first article: Qiao Shutong shoes with the unique "creative" and fashion "design" as the concept to create children's shoes industry is loved by children's brands.

At present, the Chinese children's footwear industry market is very chaotic, the number of brands is tens of thousands, the quality is uneven, and the price competition is fierce; from top to bottom, whether it is manufacturers, intermediate agent wholesalers, or terminal distributors are facing tremendous pressure. Although the market capacity is increasing, but the children's shoes brand is also increasing, which for all friends engaged in the children's shoes industry, without strong financial support, no differentiated product strategy, no reliable market resources or The sales network is difficult to develop and grow.

Therefore, in 2015, Qiaoshu children's shoes first worked hard on the products, first proposed the "parent-child" creative products, and planned to establish a parent-child product system of "mother and child, mother and daughter, father and son, father and daughter", and at the same time create a "functional shoes" product system. With diversified unique "creative" and fashion "design" concept, we will take the road of product differentiation and create a brand with high quality of children's shoes and the most popular brands for children!

2, the second: Qiao Shu children's shoes to determine a diversified sales strategy to ensure "3W"!

From the first day of the brand's establishment, Qiaoshutong Shoes decided to build a popular children's shoes brand and the first brand of China's children's shoes chain standardization.

Qiao Shu children's shoes always believe that: "The only criterion for Qiaoshu's product survival is - loved by the public", the only criterion for brand survival is to ensure the realization of "3W" at the same time, namely: Qiaoshu children's shoes first ensure that customers first "win", followed by Joe Shu children shoes to ensure that the partner "win", and finally Qiao Shu children's shoes to ensure that they "win". Therefore, Qiaoshu children's shoes are willing to do their best to support those who recognize the culture of Qiaoshu children's shoes, recognize the products of Qiaoshu children's shoes, and recognize the business philosophy of Qiaoshu children's shoes, win-win symbiosis, and grow together! Qiaoshu children's shoes join the hotline.

3, the third: Qiao Shu children's shoes attach importance to brand promotion, Qiao Shu brand advertising in the Internet, TV media and other aspects in all aspects.

The reason why it is called a brand is definitely familiar and recognized by everyone! Qiao Shutong shoes have always regarded brand promotion as the cornerstone of the company's development and growth. In 2015, we will pay more attention to brand promotion, invest more advertising funds, and implement advertising at the same time in the Internet, TV media, traditional media and other channels, so that consumers can quickly remember the Qiaoshu children's shoes brand, and simultaneously play by Joe. Shu children's shoes brand name children's drama, let the children quickly like Joe Shu children's shoes.

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